Frozen 2 Dominating Korean Box Office and Retail Spaces

It appears that South Korea has been conquered by all things Frozen:

Retailers are rolling out a variety of “Frozen”-themed merchandise for fans of all ages, as Korean moviegoers join the worldwide frenzy over Disney’s latest release “Frozen 2,” according to industry officials Tuesday.

According to the Korean Film Council (KOFIC), the latest Disney film has attracted 4.79 million viewers in Korea as of Monday, just five days after its opening here. 

Along with the movie’s soaring popularity, sales of Frozen-themed products are going up. 

7-Eleven rolled out “Frozen” character figures, capsule toys, snow globe DIY kits, Lego sets and sticker books. 

Korea Times

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