This is an example of how absurd the competitive between Korean companies can get when things get this petty:
Samsung washing machine image via Flickr user SamsungTomorrow.
Following recent news that Korean alcohol company execs personally orchestrated a rumor-mongering campaign against the competition on Korean home turf, the bizarre story of an LG executive allegedly vandalizing Samsung-made washing machines in two Berlin appliance shops earlier this month leads one to question whether the country’s highly-competitive industries are taking it all a little too seriously.
On September 3rd, sales staff at the two different appliance shops in Berlin found five display models on the showroom floor with broken doors. The sales staff called local police after CCTV allegedly showed Jo Seong-jin, the president of the Home Appliance Division of LG Electronics, heavily leaning on the door hinges of the Samsung Crystal Blue washing machines so that they would be unable to close properly. The LG team was in town for the 2014 IFA electronics show. [Busan Haps]
